Classified Post hits business professional in the job-switching season

Mob-Ex Awards 2012 – Glorify excellence mobile campaigns for the first time The inaugural Mob-Ex Awards 2012 award presentation and gala dinner was held on 5 December at Sheraton Hong Kong Hotel and Towers. More than 300 guests from advertising agencies, mobile applications development companies, publishers and advertisers showed up to coronate the outstanding mobile […]

Reinforcing audiences’ impression through Rich Media Crazy Ad Sony promotes its new notebook series on mobile with Rich Media Crazy Ad on etnet (Android). In order to introduce the distinctive “Surf Slider” design, Sony has an advertisement on mobile which allow audience to experience by “sliding” the notebook with their fingertips. Through the interaction, audiences’ […]

ET Net, SCMP and Ocean Park named finalists of Mob-Ex Awards 2012

etnet assemble well-educated and affluent users in Hong Kong From a recent survey done by AC Nielsen, etnet users are well-educated and affluent working population in Hong Kong.

Automobile brand taps on etnet for affluent audience Like what other luxury brands do, Infiniti (an automobile brand) reaches its targeted affluent customers through etnet app on iPhone and Android.

Drive app downloads tactically Launching an app marks the mobile marketing progress moving from production to promotion, while the first step of promotion is driving downloads.

etnet x etnet IQ: Double effectiveness with broadened target user base etnet has long been the most favorable mobile application in Hong Kong for advertisers. With a good quality user profile and high traffic, etnet is said to be the best application for mobile advertising campaigns. The latest update of etnet provides more enriched information […]

Luxury product goes for mobile advertising – the “crazy” way! Luxury watch brand Omega launches the first Crazy Ad on mobile.