Glamorous rich media ad captures ladies on am730 Women are easily to be appealed by beautiful things and their buying impulse can be created in just one interaction. Because of this, advertisements targeted to female consumers, especially for cosmetics and beauty products, are often visually decent and emotional enough to arouse interest in one sight. […]Read more »
Smartphone and tablet are now taking over the digital world and affecting everyone’s behavior, including marketers. In 2012, advertisers increased 112% budget on mobile ad. Mobile has become an important channel in every marketers plan.
Market Watch 2012 – Year in Review reviews Hong Kong mobile advertising market in 2012 with total mobile ad spending, top spending category and yearly highlights featured with best practice cases on mobile including Sony rich media ad and Ocean Park mobile site.Read more »
Cosmetic brands increased 954% budget on mobile advertising in 2012 Cosmetic brands experienced a dramatic growth of 954% ad spending on mobile display ad, AMAZE Mobile Media’s 2012 Year in Review found. The overall growth rate of mobile display ad spending achieved a 112% increment year-on-year, in which, more than 6 industries achieved increased over […]Read more »
Stephen HUNG introduced MobPass on Mobile Friday Social AMAZE Mobile Media’s Head of Innovation, Stephen Hung introduced the new product MobPass of Mobile Friday Social on 1st Feb 2013 at Agnes b. Cubus.Read more »