Reinforcing audiences’ impression through Rich Media Crazy Ad Sony promotes its new notebook series on mobile with Rich Media Crazy Ad on etnet (Android). In order to introduce the distinctive “Surf Slider” design, Sony has an advertisement on mobile which allow audience to experience by “sliding” the notebook with their fingertips. Through the interaction, audiences’ […]Read more »
Create EXTRAODRINARY WOW effect with Day Block special buy By occupying over 80% of full network’s impression on single day, Day Block special buy maximizes ad exposure to targeted audience, in order to create the most powerful effect on both branding and performance. The massive exposure through Day Block special buy helps create immediate conversion […]Read more »
ET Net, SCMP and Ocean Park named finalists of Mob-Ex Awards 2012Read more »
In Q3 2012, Hong Kong marketers started to look for something more engaging and impactful on mobile display ad format. They really desired for RICH MEDIA AD.
Market Watch Q3 2012 reviews and provides insight into how advertisers leverage mobile advertising in Hong Kong, including ad spending of each industry, most popular mobile ad formats and campaign goals.
This quarter report features an in-depth look into the enhanced mobile ad format – Rich Media Ad with features, benefits and video case studies.
Market Watch found 125% growth year-on-year for Mobile Display Ads AMAZE Mobile Media released Market Watch of Q3 2012. The report covered insightful findings on ad spending in the quarter, and introduced the up-and-coming trend of Rich Media ads with focus in its capabilities and benefits to advertisers. Mobile ad-spending keep increasing while banner ad […]Read more »
Mobile Marketing Tips and Trends: Engage audience via mobile advertising AMAZE Mobile Media shared insights on engaging audience at Online Anywhere 2.0: Opportunities and Trend in Internet & Mobile Marketing Seminar.Read more »
Happy 3rd anniversary to AMAZE Mobile Media 3 years, not a long period of time. However, if we are talking about the past 3 years for AMAZE and even the entire mobile marketing industry, it is long enough to make big changes. At the time when AMAZE was founded 3 years ago, mobile advertising was […]Read more »
In the wake of increasing popularity of mobile advertising, advertisers look for ways to make their marketing messages standout from the clutter, and impress audience through creative idea with the aid of technology. Rich media ad could be a way out for them. Rich media is about interactivity, engagement and holistic experience. It enables the […]Read more »
etnet assemble well-educated and affluent users in Hong Kong From a recent survey done by AC Nielsen, etnet users are well-educated and affluent working population in Hong Kong.Read more »